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Cafe Knows prototype home screen

AI product · Recommendation · Mobile web

Cafe Knows

An explainable drink-and-food recommendation layer for cafés. It adapts to each café’s menu, pricing, availability, dietary information, and brand rules—then helps customers decide through a short Guided flow or a mood-based Vibe path.

Try the prototype

01 · Pain point

Choosing from a menu can become a public performance.

When a line is moving and a barista is waiting, people often fall back on a familiar drink—even when they want to try something new. Dense menus, unfamiliar customization language, and price uncertainty make discovery harder at exactly the moment it should feel enjoyable.

Customer considering a large café menu while a barista waits at the counter

02 · Business model

One layer, configured by every café.

Cafe Knows sits between partner cafés and their customers. The café keeps control of the facts; the customer gets a recommendation grounded only in what that store can serve.

01Cafe Knows

Recommendation engine
Partner console · QR hosting

02Partner cafés

Menu truth · store rules
Brand and location control

03Café customers

No app required
Decide before ordering

03 · Product logic

Useful AI begins with honest boundaries.

The concept demonstrates explainable matching—not a deployed machine-learning model. A transparent rules-and-scoring MVP is enough to test whether the experience is useful.

01

Validate menu

Map real items, customizations, cautions, and store-specific rules.

02

Capture intent

Collect visit context, taste, and hard constraints in one short session.

03

Filter + score

Remove conflicts, then weight menu fit and data confidence.

04

Diversify top 3

Return a safe choice, a small twist, and a bolder alternative.

MVP scoring modelFit = intent + menu attributes + store rules + confidence

Hard constraints are filters, not weighted preferences. Uncertain menu data must be validated before publishing.

04 · Customer experience

Guided turns a vague want into one clear order.

The structure stays short and explicit: context, taste, recommendation, customization, and an optional food pairing.

Guided recommendation flow from QR landing to drink and food choices
Cafe Knows Situation screen
01SituationStart with the context of this visit.
Cafe Knows Taste screen
02TasteTurn familiar language into useful signals.
Cafe Knows Results screen
03ResultsCompare three distinct, explained directions.
Cafe Knows Customize screen
04CustomizeTranslate preferences into barista language.
Cafe Knows Pair screen
05PairOffer food only after the drink is settled.
Cafe Knows Order card screen
06Order cardEnd with one calm, speakable decision.

05 · Data boundary

A feeling can start the journey. The menu still sets the truth.

Expressive language makes discovery feel lighter, but it never replaces hard constraints. Official menu facts, inferred taste signals, and store-validated requirements remain visibly separate before any recommendation is ranked.

Cafe Knows reference menu and recommendation data boundaries

06 · System behavior

Transparent by design.

1 / Capture & filter

Capture context, taste, or mood. Apply caffeine, temperature, milk, dietary, allergy, and store-availability boundaries before ranking.

2 / Score & diversify

Score what remains across taste, texture, context, and preparation fit—then return three meaningfully different options.

3 / Explain & translate

Explain why each result fits, lower confidence when data is incomplete, and translate the selection into a barista-readable order card.

07 · Validation plan

The next milestone is evidence—not another polished screen.

Five moderated prototype sessions would test whether people can choose beyond their default, understand the explanation, customize the drink, and communicate the result to a mock barista.

Measure

Time to decision · perceived pressure · confidence · explanation comprehension · selection diversity · order-card clarity

08 · Reflection

The harder design problem was not recommendation. It was trust.

The concept became stronger when expressive inputs such as mood were separated from operational constraints such as allergens and availability. The system can feel personal without claiming to know more than it does.

Try the clickable prototype Independent portfolio concept. Second Cup is used only as a public-menu reference tenant; this work was not commissioned or endorsed by the company.